Smell the scenery
Client: Yankee Candle
Insight: the scent of a candle BRINGS YOU TO A DIFFERENT PLACE
Big Idea: YANKEE CANDLE TRANSFORMS YOUR HOME INTO A SERENE LANDSCAPE
Awards: Ads of the world, Selected & published
Copywriter & Art Director: Adam Knode
People like it when rooms have a nice scent
COLLECTIBLE Extension:
WAX FIGURINE SCULPTURES THAT CAN BE BURNED ON A SPECIAL OCCASION.
